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Tuesday, 25 July 2017

Standing ovations for Lipstick Under My Burkha!


With a total of 7cr, the Lipstick Lady Ekta Kapoor has painted the town red.. and how!

There are movies that challenge the norms, that break barriers and create their own rules, Lipstick Under My Burkha is one such film. The audiences have unanimously given it standing ovations across cinemas. The unprecedented response from the audiences has been overwhelming. 

A theatre manager said the Last time such a response was witnessed, was for Rang De Basanti Not just plexes but even in single screens - audiences are applauding the film. 

Director Alankrita Shrivastava said that, "The response of the Indian audience is phenomenal and unprecedented. It is a victory for honest storytelling and the power of the stories of women. I am very grateful to Mr Prakash Jha who believed in the film to produce it and stand by it. And I am very grateful to Ekta Kapoor for taking the film to the audience. She and her team really put their heart and soul into marketing and promoting the film to take it to another level. It was their conviction that has lead to the success of the film. And most of all I am very grateful to the audience for proving all the cynics wrong by actually coming to the theatre to watch the film"

The movie saw a meteoric rise on Monday in collections and witnessed growth higher than the opening day itself. 

The true test of a film, is on the Monday of release and not only has lipstick stood solidly, it ha managed to outdo the Friday number! 

Lipstick Under My Burkha Collections: 

Friday : 1.22cr 
Saturday : 2.17 cr 
Sunday : 2.41 
Monday: 1.28cr 

Total : 7.08 cr 

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